Ep #43 – Using Marketing Narrative with Tobin Trevarthen
Ep #43 – Using Marketing Narrative with Tobin Trevarthen Toby is the CEO and Co-Founder of The Narrative Playbook a narrative design-lab. * Summary of Key Points agile narrative is about being a disrupter in an industry and answers three questions… 1. what are we? 2. how does it work? 3. what comes out of…
Ep #38 – How COVID Has Changed Branding & Marketing with Catherine Oaks
Ep #38 – How COVID Has Changed Branding & Marketing with Catherine Oaks Catherine Oaks is the Founder and CEO of Sliice Marketing, a core branding agency that helps companies create game changing thought leadership campaigns based on a brand positioning that boosts recognition and awareness for brands both in the B2B and B2C worlds.…
Ep #29 – How to Ask for Referrals with Bruce King
Ep #29 – How to Ask for Referrals with Bruce King Bruce King is a Sales and Marketing Growth Strategist for World Class Achievement. He’s been coaching and training sales people and entrepreneurs in 23 countries for over 24 years. * Summary of Key Points people don’t think of giving you referrals, so you have…
Ep #17 – Marketing Persuasion with Behavioural Psychologist Michael Barbera
Ep #17 – Marketing Persuasion with Behavioural Psychologist Michael Barbera Dr. Michael Barbera, chief behavioral officer at Clicksuasion Labs, is an award-winning consumer psychologist and business strategist. His clients include Fortune 500 companies, and have appeared on ABC’s Shark Tank, Bravo’s Million Dollar Listing, and Gordon Ramsay’s Kitchen Nightmares. Michael’s business psychology practice includes consumer…
After Having 762 Prospecting Calls, here are the 6 Lessons I Learned Along the Way
Are you an introvert trying to grow your business? I once heard a statistic from business mogul, Daniel S. Pena (who sold is company in 1984 for $450M) That 90% of millionaires are introverts. I’m not sure if it’s true. It’s just Dan’s opinion. But that is me. I just like my alone time because…