the KEY to writing high conversion sales letters…
is NOT the headline.
is NOT the value proposition.
is NOT even the # of sales it brings in…
What is it?
it’s the SPEED at which you are able to adapt, refine and improve your offering
So that you can get conversions faster.
I just started using a tool called Mouse Flow https://mouseflow.com/
Which captures “heat maps” , “clicks” and “cursor movements” on your sales letters or Offers from site visitors real-time
I just set this up yesterday for the first time…
So that I could make changes on the “fly” to refine and improve my offer to maximize conversions…
AND…
I can literally see if someone is reading my testimonials…. and I can even see which ones they are reading!!
This blew my mind
I sent an email to my list for a new course offering…
Setup the Mouse Flow app to record…
Screen recordings.
Mouse movement.
Heat maps.
And while I was watching people’s cursors…. I realized I could make some changes to my Offer!
So I did make those changes…. and had someone convert in real-time!
This app is dope
Simply brilliant
I highly recommend Mouse Flow for anyone who wants to get more appts from their sales letters or Offers online (which is pretty much everyone… lol).
technology gives the ordinary marketer = speed.
Watch the video to learn more.
Steve
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